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Two Buck Chuck wins Best Chardonnay in California

We've talked about Wine in the past, and it's always a good subject to start off the weekend.

As if flipping isn't hard enough, a $2 wine beats out some of the highest priced bottles at this years California State Fair. Trader Joes, which sells 2 buck chuck, really knows what they are doing! Flipping bottles of wine at a low cost and high volume, while not going to make an individual investor or mom and pop shop rich, is something to learn from. Trader Joes knows people will shop for dinner, or lunch, and pick up some of this excellent tasting low priced wine. It's the best form of marketing considering all the press they are getting now for free!

I've had it on many occasions and its great for drinking and cooking with. I like it better than many higher priced competitors.

In a time where price seems to reflect on quality (but has nothing to do with it in many cases), this is a sure win for Trader Joes. It will be interesting to see if demand can keep up now that everyone knows the secret.

How can you benefit from flipping your product, real estate, or information and creating the type of buzz two buck chuck will surely benefit from?

Cheers!
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