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Walking with the Dinosaurs while drinking Ale

People all over the world are traveling to Dorset and East Devon (in the UK) to walk with the dinosaurs. Thirsty? Have a pint of real ale at the Square and Compass Pub while you look at Pliosaur fossils in the pub's museum.

Beer and Bones! What a concept! This just reiterates our previous discussion on using Anthropology to discover untapped products, ideas, or services. In this case, Archeology, (a sub-discipline of Anthropology) offers a unique experience to anyone interested in the past (and a bonus for those who like Ale). By tapping into this global market, the townspeople and local businesses have created a niche for themselves in the world. All they need is some advertising!

It's a good thing that newspaper articles (free advertising) can offer tantalizing escapes for those in the busy world of 9 to 5 and living in the sea of ugly gray cubicles. It might not be our vision of Jurassic Park as we've seen in the movie by Steven Spielberg, but it sure beats meetings and reading email!

So during this summer, take every opportunity to enjoy yourself, relax, take a vacation. You just might be inspired to find that new niche (old old niche) and stumble upon your next best flip. Oh and don't forget to checkout the local real estate for opportunities! :)

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